PepsiCo Employee Blog

Jamila's Blog

Establishing a music business in China

Test Your Knowledge: Can you answer the below questions about China?
- China’s Population
- Capital of China
- Name 5 Cities in China besides Shanghai, Beijing,
- Name 5 Chinese Music Artists
- Name the biggest selling music artist in terms of CRBTs (China Ringback Tones)
- How Many Music Festivals are in China?
- Name the Chinese Equivalent of YouTube, Facebook, Twitter, and MSN
If [...]

Five Possible Futures for the Music Industry

What are the possible futures for the music industry?  A SXSW panel convened to “raise their cards”, literally – Red for no, Yellow for coming soon, and Green for already happening.
1. The death of the record label:  in the age of digital technology and a generation of self-producers (Flickr, YouTube, Blogs) – is the record [...]

Brands & Music: A True Partnership

Did you know that an estimated 75% of people avoid advertising?  That’s no surprise to me.  I have friends that despise advertising on television.  You can literally see the steam coming from their ears when an ad plays as they scurry to divert their attention from the television.  Hence, the creation of TiVo, DVR and [...]

It’s Pepsi Friday!

What’s better than an ice-cold Pepsi? An ice-cold Pepsi (or maybe two or three) . . . on a Friday. A great way to chill, relax, and relieve the intensity of a jam packed work week. A great way to re-conn3ct with friends and family. A great way to catch up on all the TV shows that you missed during the week. A great way to start the weekend and gear up for all the excitement and action at SXSW. A great way to refresh yourself. Enjoy your Pepsi Friday.