PepsiCo Employee Blog

Brianda's Blog

Peter Cashmore gives props to PepsiCo at the Mashable/Sony Interactive Party

“PepsiCo . . . you guys are doing great things,” we couldn’t believe that the King of Digital Media himself gave PepsiCo props for what we have been doing lately in this space! It’s official, PepsiCo is definitely getting noticed by the superstars of the interactive industry, way to go!

Classic cars spotted around Austin at SXSW 2010

For one week every year during SXSW, Austin, Texas is the mecca of Film, Interactive and Music industries. Originally, South by Southwest (SXSW) started out as a gathering place for the music industry between a few states. As you probably know, this gathering has grown exponentially over the years and the founders added Film to the conference 10 years ago and Interactive just 5 years ago.

The Buzz Word for SXSW Interactive 2010: APIs

Once upon a time websites were built upon owned databases that served up static web pages displaying proprietary data queried from these databases. Not anymore! Enter the world of APIs (Application Programming Interfaces) . . . the buzz word this year at SXSW 2010 Interactive.

Directing the Dead: Great Horror Genre Directors

It is day 2 of the Film conference and this is the big day for the much anticipated panel on Directing the Dead: Genre Directors Spill their Guts with directors Robert Rodriguez (Dusk til Dawn, The Faculty, Desperado), Neil Marshall (The Decent), Ti West (The House of the Devil), Matt Reeves (Cloverfield), and Ruben Fleischer (Zombieland).

1st Day at SXSW 2010 and already saw a great movie premiere

Let me sum it up like this: It has been non-stop so far and I’m not expecting it to let up anytime soon. We ended up meeting Chris Mintz-Plasse and getting pics with him. And this is just the beginning of South by Southwest 2010.