Flip and Tweets and Blogs, oh my!

While I read blogs daily, have talked about starting one for years, and have even inspired some (yes I’m going to take that liberty ML, thank you), this is my first blog post ever. I have loved reading both the PepsiCo and general sxswcoverage over the last few days and cannot wait to be there in 12 hours. My first day in Austin is the last day of Interactive and I plan on maximizing it as it is the subject most connected to my job. I’m excited to represent PepsiCoand Conn3ct as we both show and learn how strong brands thrive in the social media space. I’ve also never been to Austin so cannot wait to see the city and some of the incredible bands that will be performing. I would appreciate any film recommendations for Wednesday and Thursday!

Topics I’m interested in learning and talking about, both professionally and personally:

-marketing, branding, media

-new live music

-limitations/role of the category in online marketing

-veterans and social media

-what does “an influencer” even mean? Do we measure this in twitter followers, outfits or salary?

-social media for social good

-transparency: how much is too much?

-cyberbullying

-the role of brands in the music industry

Looking forward to seeing and meeting everyone! Please reach out with any questions or comments Maggie.connors@pepsi.com. I’m happy to write about what you want to read about.